Rothy's competitor intelligence report

1. Overview

Rothy's competitor intelligence snapshot. Category: Fashion. Website: rothys.com. 18 active ad creative(s) indexed. 17 customer review snippet(s) analysed.

2. Recent marketing changes

No recent data available.

3. Active ads

4. Customer insights

Recurring themes

• rothys (7)
• rothy (5)
• shoes (5)
• love (4)
• vivaia (4)
• feet (3)
• pair (3)
• review (3)

Customer quotes

“As someone who's had the Rothy's, I did notice the shoe being smellier after awhile. I gave up on that brand and I now have four pairs of Vivaia's and they do not retain the smells of everyday wear as much while also jus” — YouTube

“According to their website, Vivaia shoes also use some recycled and eco-friendly materials. Although as with Rothy's it's hard to truly verify these claims and how much of these materials are actually used.” — YouTube

“Excellent review!!! I am in the same boat I have 3 pairs of Rothy’s and I just ordered a pair of Vivaia. Looking forward to trying them out for work ❤” — YouTube

“very soon you will all see a few true facts about Rothys brand, some disappointing facts about what they really are” — YouTube

“I too switched to Rothy's Points for shoes in the office vs heels. But now I'm seeking an alternative. If you wear them frequently, they definitely shrink over time whether you put them in the washer or not. Walking arou” — YouTube

“I love Rothys. They will make your feet stink though! 😂 But they’re machine washable, so yay!” — YouTube

5. Messaging

CTAs

• Shop now

6. Opportunities

No recent data available.

7. Campaign brief

No recent data available.

8. Sources

• Meta Ad Library
• YouTube

9. Related reports